How to Build Great Telesale Scripts - The 7 questions you’ll never be asked - but need to know!
Invention Development Advice - Marketing

Do you need to build a telesales script or a sales presentation? Here is an easy to follow plan to build your script or presentation; take time to answer the following hidden buyer questions.

I call them the hidden buyer questions because these are the questions your prospective customers may never ask but will have to be answered if you want them to make a positive decision in your favour.

Seven Hidden Buyer Questions:

  • Why should I take your call?
  • Why should I take time to listen to you?
  • What’s my problem?
  • What benefits have you to offer my business?
  • How will you support these benefits?
  • Why should I make a decision to proceed?
  • Why should I proceed today?


Bonus Tips:

  • Why should I trust you?
  • Why should I trust your company?

Write out your answers to these buyer questions. You'll discover it will keep your presentation focused and on track.

 

by Colly Graham, Salesxcellence ©

Colly Graham of Salesxcellence W: www.salesxcellence.com, a division of Graham Associates Sales Training and Development.

 

source: http://www.womensnetwork.com.au